The Projection Room
Integrated Branding
This project centered on creating a logo for The Projection Room, a movie theater geared toward university students and known for its late-night screenings and lively atmosphere. The final solution is a dynamic logo system that shifts and adapts based on its use. In addition to the logo, I designed environmental graphics and a small branded set featuring a popcorn bucket, 3D glasses, and a punch card.
Won a Silver Student ADDY Award for Integrated Branding.
Integrated Branding
This project centered on creating a logo for The Projection Room, a movie theater geared toward university students and known for its late-night screenings and lively atmosphere. The final solution is a dynamic logo system that shifts and adapts based on its use. In addition to the logo, I designed environmental graphics and a small branded set featuring a popcorn bucket, 3D glasses, and a punch card.
Won a Silver Student ADDY Award for Integrated Branding.